Case Studies

Real results from our work

See how teams use Panoptic to generate leads, improve execution, and ship faster.

40+

Meetings in 30 days

2×

Reply rate improvement

7 days

Average start time

60%

Lower GTM hiring cost

SaaS Startup · GTM YC-backed SaaS / B2B

From zero outbound to 40+ meetings in 30 days

40+

meetings / month

The Problem

No outbound system. No pipeline. The team had a strong product but couldn't consistently generate meetings.

What We Did

  • →Built ICP definition and targeted lists
  • →Set up outbound campaigns end-to-end
  • →Managed daily execution and follow-ups

Results

  • ✓40+ meetings booked in the first 30 days
  • ✓Campaign live in under 2 weeks
B2B Company · GTM B2B SaaS / Series A

Improved reply rates by 2× through better targeting

2×

reply rate

The Problem

Outbound was running but reply rates were low. The team was reaching out to the wrong people with the wrong message.

What We Did

  • →Cleaned and enriched contact data
  • →Rebuilt targeting around tighter ICP
  • →Refined messaging and sequence structure

Results

  • ✓2× increase in reply rates
  • ✓Higher quality conversations in pipeline
Startup · GTM + CRM Early-stage startup / B2B

Structured CRM and consistent outbound from scratch

Clean

pipeline + process

The Problem

Messy CRM, inconsistent outreach, no visibility into pipeline. The team was busy but not productive.

What We Did

  • →Set up and organised CRM from scratch
  • →Designed outbound workflows and cadences
  • →Handled ongoing execution and reporting

Results

  • ✓Clean, visible pipeline in under 2 weeks
  • ✓Consistent outbound running every week
Startup · Development Founder-led startup / Pre-seed

MVP built and launched in weeks, not months

Weeks

not months

The Problem

No internal dev team. The founder had a clear product vision but couldn't execute without a developer on payroll.

What We Did

  • →Assigned a dedicated full-stack developer
  • →Rapid iterative development sprints
  • →Full ownership from design to deployment

Results

  • ✓MVP launched in under 6 weeks
  • ✓Faster time to market, lower cost than hiring
Company · GTM + Dev Growth-stage company / B2B SaaS

Combined GTM + dev execution - without growing headcount

Full

team in 7 days

The Problem

Limited internal bandwidth. The team needed both GTM execution and product development moving in parallel - without 2 new hires.

What We Did

  • →Deployed 1 GTM operator + 1 developer
  • →Managed systems, outbound, and dev work simultaneously
  • →Weekly syncs to align both workstreams

Results

  • ✓Both workstreams running in week 1
  • ✓Significant reduction in hiring cost

What clients say

"Incredibly responsive, flexible, and adjusted to changes quickly. I look forward to continuing our partnership."

Operations Manager

Argyle Executive Forum

"Reliable, responsive, and a great asset to our marketing team. Consistently delivers high-quality work."

Marketing Operations Manager

Marigold

"Built exactly what we needed - and delivered it faster than we expected."

Product Head

Adobe

"Wonderful job on our GTM and data projects. Panoptic brings strategic thinking and hands-on execution."

Operations Manager

Ada Inc.

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